Home / Why Ride a Rossa?

Enjoy your commute...Effortless to start, stop and turn, Rossa beach cruisers are known for their quick acceleration and are made to zip through cities without breaking a sweat.

Comfort as a priority

Built with comfort as a priority, the sleek aluminium frame is designed to keep your body properly aligned in an upright position reducing pressure on your back, wrists and shoulders. The pedal position is shifted forward to give you full leg extension and reduce pressure on your hips, knees and ankles. Balloon tyres combined with a shock absorbing dual sprung memory foam saddle make for a smooth ride as you roll over uneven roads and crumbling cycle lanes.

Sleek minimalist design

The sleek minimalist design lends to a low maintenance machine. The bomb proof Shimano CB-E110 coaster hub encloses all the moving parts responsible for braking in a sealed unit. This means they’re completely protected from water, dirt, road salt and grime.

The gear ratio combined with the traction of the large rear tyre and lightweight aluminium frame makes for a quick take off speed. This is ideal for the constant stop-starting of city cycling.

The adjustable saddle and handlebars makes this bike suited to riders 5' to 6'5" in height. Max weight 110kg.

Reasons to become a Rossa Rider!

“Hey, cool bike!”...Matte charcoal and stylish, beefy while still sleek. We widened our standard frame for a uniquely eye-catching yet highly functional aesthetic.

Like pedalling a cloud...Welded from high-grade aluminum, it’s lighter than it looks at 14.5kg . Pick it up, toss it around, pack it on a train… no problem!

Your ass will love it...The Luxurious ultra-cushy seat absorbs the road and supports your rear end.

Easy-peasy braking...Intuitive coaster brakes are reliable, instant and sturdy.

Tough as nails...Super puncture-resistant tires are fatter than your average bike loadout while also giving you a leisurely, bump-free ride and a beastly amount of traction.

Gunk-proof...Enclosed coaster hubs hide all the mechanical bits, protecting them from water, dirt, debris and whatever else the road throws at you.

Stress free purchasing...If you don’t adore your new Rossa for any reason, just let us know within 30 days and get a 100% refund. Let’s take the stress out of bike-buying.

Intuitive design: Built with comfort as a priority, the sleek aluminium frame is designed to keep your body properly aligned in an upright position reducing pressure on your back, wrists and shoulders. The pedal position is shifted forward to give you full leg extension and reduce pressure on your hips, knees and ankles. Balloon tyres combined with a shock absorbing dual sprung memory foam saddle make for a smooth ride as you roll over uneven roads and crumbling cycle lanes.

The Joys of a Single Speed

Bicycles are one of the most common types of bikes today and all kinds of cyclists from recreational riders to advanced racers are drawn to them, but why? There are several benefits to single speed bicycles, but three of the main benefits of owning a single speed that will be discussed in this blog are simplicity, low maintenance, and affordability.

First, let me define what a single speed bicycle is. A single-speed bicycle has a single gear ratio. They do not have derailleur gears, hub gearing or other methods for varying the gear ratio of the bicycle. In other words, a rider cannot shift gears on a single speed bike. 

1. Simplicity.

Life is much easier when things are kept simple and this is the same when riding a bicycle. Since there are no gears on a single speed bicycle, you don’t have to worry about shifting. You would be surprised at how many people own a multispeed bicycle and rarely shift because they are worried about something going wrong. A single speed bicycle is much easier to ride and allows you to focus on enjoying the ride rather than shifting your gears.

2. Low Maintenance.

Single speed bikes are very low maintenance because there aren’t as many moving parts compared to multi speed bicycles. A single speed bicycle doesn’t have front or rear derailleurs and shifters, which is the most common cause of bicycle malfunctions. The only thing that a single speed owner needs to worry about maintaining on their bicycle is the tire pressure, chain tension, and brake adjustment.

3. More Affordable.

Lastly, single speeds are often times more affordable compared to multi speed bikes both during the initial purchase of the bike and with any repairs that need to be done after the purchase of a bike. A large portion of the cost of a new bicycle lies within the drivetrain that can include the derailleurs, shifters, cassette, crankset, cables, and housing. A large majority of these parts don’t exist on a single speed, reducing the overall retail price of the bike. You may have noticed that I didn’t say the value of the bike, because when comparing a $500 single speed to a $500 multi speed bike, you are most likely getting a better quality frame, wheelset, and bearings on the single speed versus the multispeed. With the elimination of the parts listed above, the overall maintenance cost is lower because you won’t have to have these parts replaced on a single speed. For example, you won’t have to pay the replacement cost of a bent rear derailleur because they don’t exist on a single speed bicycle.

What about hills?

Some of you may be wondering how it is possible to make it up a hill with a single speed bike. This is a very common question that we get asked, but it is more of a mental challenge versus a physical challenge (with some exceptions) when climbing a hill. A lot of people are programmed to shift into a low gear (easier gear) when approaching a hill, which causes them to lose momentum and forces them to climb the hill at a very slow speed. On the other hand, when riding a single speed bicycle you need to gain as much momentum as possible when approaching a hill. This will allow you to keep your speed up and help make your pedal stroke much easier. Once you have mastered the technique of gaining momentum, it will surprisingly be much easier than expected to get to the top of the hill. Yes, the first couple hills might be a challenge, but you will get the hang of it over time!